Our Services

At Barlovento Group, we provide specialized consulting services that help companies and investment firms navigate the complex landscape of advertising technology. Our expertise enables clients to optimize their product-market fit, execute effective go-to-market strategies, and understand the digital marketing landscape to make better financial decisions.

AdTech/MarTech Advisory

Actionable insights on advertising technology platforms, trends, and optimization to maximize ROI and competitive advantage in the digital ecosystem.

Product Lifecycle Management

Expert guidance across your product's full lifecycle—from development through maturity and beyond. We help optimize feature roadmaps, identify market expansion opportunities, and orchestrate timely pivots or sunsets to maximize ROI throughout each product phase.

Go-to-Market Strategy

Strategic planning for successful product launches, including target audience identification, channel selection, pricing strategy, and launch messaging to ensure strong market entry.